You have an amazing business, product, or service that you want to let the world know about. The only problem? You don’t have enough funds to hire your own public relations team or marketing agency! This can be frustrating, besides signing up for Rolli, there are several ways you can get media coverage on your own without breaking the bank—all it takes is some good old-fashioned networking and relationship building with journalists and editors! Here’s how to pitch a story or expert to the press in four simple steps. (Bonus points if you try your hand at writing your own press release!)
Your guide to getting more media coverage and nailing the interview every single time.
No matter what you’re doing to get media coverage, the first step is knowing how to record your media interviews. If you can’t record an interview, you won’t be able to turn it into something valuable like video content or an audio podcast. If you want to be taken seriously as an expert or brand, you need to know how to do this right!
Don’t put your foot in your mouth, especially when it’s being broadcast live to the whole world. But what if you’re an expert being interviewed by a journalist, and they ask you about something you have no knowledge of? Answering incorrectly could mean looking foolish or losing all credibility with your audience. You don’t want that! You want to politely decline the question without being rude. This guide on how to politely decline a reporter's question on live TV will teach you everything you need to know about handling yourself in this situation with confidence and grace.
As an expert in your field, the media will often come to you to provide quotes and insights on any number of different topics. This can be exciting – but it can also be very intimidating if you’re not used to the process. Here are five key tips that will help you handle difficult journalist interview questions and become a pro at media interviews!
What happens when you’re asked to be interviewed on TV or radio? Your heart starts to race, your palms get sweaty, and your mind goes blank, right? It might seem like there’s no way out of this panic, but there are some things you can do to prepare yourself and calm your nerves before a media interview. In fact, the more often you face the media as an entrepreneur or small business owner, the more comfortable you’ll become. The following five tips will help you prepare for your next interview and walk away feeling confident and prepared.
Make sure you don’t trip up on your big media interview by following these five tips to stay on topic during your media interview. Whether you’re doing an in-person or phone interview, you can avoid confusing or embarrassing yourself—and losing the opportunity to generate media coverage—by following these simple guidelines. Keep these points in mind before, during, and after your interview to make sure it goes as smoothly as possible.
Getting media attention for your business or organization can seem daunting, especially if you aren’t used to talking to journalists or you don’t know much about the media industry. But it’s easier than you think! Read on to learn how to give your best media interview so that your story can get told and shared with thousands or even millions of people.
When you’re asked to give an interview, it can be scary. You may not want to say something dumb on live television, and you’re expected to do it without any preparation? It can seem like too much pressure if you don’t know how to buy yourself some time to think during a live interview and make it seem like you were ready all along. Luckily, we’ve got tips that will help both experienced and inexperienced interviewees answer questions with confidence during those live segments!
Whether you’re an entrepreneur, company executive, politician, or just someone with an opinion on the latest news, journalists need to know that they can depend on you as a reliable source of information. This means being prepared with answers to their questions and ready to speak with them whenever they need you. And it also means not pushing your own agenda – journalists are there to report the facts and provide context, not to advocate for one side or another. Here are 10 ways to be a reliable source for journalists – whether you’re an expert or just someone with an opinion.